Strike - FinTech

Strike - FinTech

Strike - FinTech

Creating an intuitive stock analysis tool with a scalable design

Creating an intuitive stock analysis tool with a scalable design

Creating an intuitive stock analysis tool with a scalable design

Project Basics

MY ROLE

Visual Design

Heuristic Evaluation

Design System

Data Visualization

DELIVERABLES

Web Application and Website

Project Brief

The project involves designing a comprehensive stock market analysis platform, focused on delivering accurate insights for investors to optimize profits and manage risks effectively. The platform will leverage proprietary indicators and trend analysis techniques to identify lucrative stock opportunities.

GOAL

Develop an intuitive and advanced stock market analysis platform featuring seamless data visualization and trend analysis capabilities. The design should align with the parent company's theme, with the option to enhance and propose improvements as necessary.

Project Basics

MY ROLE

Visual Design

Heuristic Evaluation

Design System

Data Visualization

DELIVERABLES

Web and Mobile Applications

Project Brief

The project involves designing a comprehensive stock market analysis platform, focused on delivering accurate insights for investors to optimize profits and manage risks effectively. The platform will leverage proprietary indicators and trend analysis techniques to identify lucrative stock opportunities.

GOAL

Develop an intuitive and advanced stock market analysis platform featuring seamless data visualization and trend analysis capabilities. The design should align with the parent company's theme, with the option to enhance and propose improvements as necessary.

Problem Statement

Problem Statement

The challenge is to empower individuals in the stock market realm to proficiently navigate risk management, make timely investments, and stay abreast of global trends within the confines of limited data and intricate information. Additionally, the task involves transforming existing product interfaces into intuitive, user-friendly platforms that facilitate informed decision-making.

The challenge is to empower individuals in the stock market realm to proficiently navigate risk management, make timely investments, and stay abreast of global trends within the confines of limited data and intricate information. Additionally, the task involves transforming existing product interfaces into intuitive, user-friendly platforms that facilitate informed decision-making.

Target Demographics

Target Demographics

Strike's target users encompass active and passive participants in the Indian stock market, ranging from traders to investors. This diverse audience spans various professions, possessing digital device proficiency and unique market interaction styles, whether trading or influenced by successful peers.

Strike's target users encompass active and passive participants in the Indian stock market, ranging from traders to investors. This diverse audience spans various professions, possessing digital device proficiency and unique market interaction styles, whether trading or influenced by successful peers.

Heuristics Evaluation

Heuristics Evaluation

As part of the redesign process for the existing platform, we conducted heuristics on the current product. Subsequently, we prioritized identified issues based on their criticality.

As part of the redesign process for the existing platform, we conducted heuristics on the current product. Subsequently, we prioritized identified issues based on their criticality.

Competitor Benchmarking

Competitor Benchmarking

We conducted thorough competitor benchmarking, assessing their features' pros and cons. This analysis guides our strategic product development.

We conducted thorough competitor benchmarking, assessing their features' pros and cons. This analysis guides our strategic product development.

A striking Design System for Strike

A striking Design System for Strike

The design system prioritizes consistency, accessibility, and scalability. A cohesive color palette and design language create a clean, professional interface.

The design system prioritizes consistency, accessibility, and scalability. A cohesive color palette and design language create a clean, professional interface.

Dual theme for users preference

The incorporation of both dark and light themes in Strike caters to users' individual preferences. This dual theme approach allows users to choose the theme that best suits their visual comfort and environment, enhancing overall user satisfaction and usability.

The incorporation of both dark and light themes in Strike caters to users' individual preferences. This dual theme approach allows users to choose the theme that best suits their visual comfort and environment, enhancing overall user satisfaction and usability.

Impact Created

Impact Created

2000

2000

New signups within 1 week

The MVP launch resulted in 2,000 signups within a week, demonstrating strong initial user interest and engagement.

The MVP launch resulted in 2,000 signups within a week, demonstrating strong initial user interest and engagement.

25%

25%

Reduction in ticket raised

Reduction in ticket raised

Achieved a 25% drop in navigation-related support tickets, resulting in cost savings and enhanced customer satisfaction.

Achieved a 25% drop in navigation-related support tickets, resulting in cost savings and enhanced customer satisfaction.

32%

32%

Increase content discovery

Increase content discovery

Users are discovering relevant content 20% faster due to improved navigation and content organization.

Users are discovering relevant content 20% faster due to improved navigation and content organization.

Being a Designer for 5+ years. The best part is, I enjoy the process more.

My expertise lies in systems

I'm exceptionally quick in designing

Unified Collaboration

Currently working at, Netbramha Studios as a Senior Product Designer.

Emerging Star of the Year - In recognition of my outstanding performance, I received the Emerging Star of the Year award for the year 2021-2022.

Mohamed Rifath | rifathms14@gmail.com

© COPYRIGHT 2023

Being a Designer for 5+ years. The best part is, I enjoy the process more.

My expertise lies in systems

I'm exceptionally quick in designing

Unified Collaboration

Currently working at, Netbramha Studios as a Senior Product Designer.

Emerging Star of the Year - In recognition of my outstanding performance, I received the Emerging Star of the Year award for the year 2021-2022.

Mohamed Rifath | rifathms14@gmail.com

© COPYRIGHT 2023

Being a Designer for 5+ years. The best part is, I enjoy the process more.

My expertise lies in systems

I'm exceptionally quick in designing

Unified Collaboration

Currently working at, Netbramha Studios as a Senior Product Designer.

Emerging Star of the Year - In recognition of my outstanding performance, I received the Emerging Star of the Year award for the year 2021-2022.

Mohamed Rifath |

rifathms14@gmail.com

© COPYRIGHT 2023